CHER : Believe

It was always going to take something special to take Cher from relative chart obscurity to mainstream global success, but Brian Higgins from the Xenomania team and the Metro remixing team dug up gold with ‘Believe’. It made it to No.1 in virtually every country in which it was released, sold more than ten million copies throughout the world and once again made Cher a household name. It was, and remains, Cher’s biggest career hit to date. The video for the track appeared slightly belatedly, after footage from previous clips was patched together to create the original ‘Believe’ clip. But here’s the finished product, with Cher (vocoder in tow), in a nightclub, surrounded by those who love her, even with green feathers in her hair. It was also the first of four singles to find themselves in the top five of the US dance/club charts. Great song and great clip, both at the right time.

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