British pOp duo La Roux have been quietly going about their business, impressing many within the industry and media with their incredible combination of a) the look and b) the sound. It’s so desperately good that Universal Music Australia has now jumped on the La Roux bandwagon, sending their single ‘In For The Kill’ to radio and announcing plans to release the album here in early July. Enter British single No.3, ‘Bulletproof’. The clip is truly extraordinary and it looks as though a team of animators have spent thousands of hours to make it look as polished as it does. The same can be said for Elly’s quiff! Strolling through a room where the walls merge to spell out ‘La Roux’ through what appears to be a bathroom with colour-changing wall tiles and neon tubes. It’s a spectacular lesson on where pOp is, where it’s headed and where it deserves to be. Now, watch as everyone else tries to catch up.