Brace yourselves for the a new feel good anthem! Upcoming UK pop sensation Jessie J has just uploaded the video for her brilliant new single ‘Price Tag’ and if you thought ‘Do It Like A Dude’ was a little too confronting, chill out, this one’s got universal appeal a la ‘Where Is The Love?’. Here we see the spunky singer/songwriter drop lines about materialism and our obsession with the superstar front, dressed as a puppet and posing with some classic childhood toys.
‘Price Tag’ – featuring American rapper B.o.B – is co-written by super producer Dr Luke (Ke$ha) and Claude Kelly (who penned Kelly Clarkson’s ‘My Life Would Suck Without You’). Jessie J had previously co-written with Dr Luke and Claude Kelly on Miley Cyrus’s hit ‘Party In The USA’.
‘Price Tag’ was put up for digital download in the UK today to coincide with the video premiere and fingers crossed, it’ll impact Australian radios soon. DL