Here’s the first part of our little Sam Sparro nuggety news goodness – the official video for his brand new single ‘Happiness’. The funkalicious track has been doing the TV rounds across the past couple of weeks, with Sam on the ground in Australia for two headline shows and his performance at last weekend’s Gay & Lesbian Mardi Gras in Sydney.
The clip, of course, is everything you’d expect from Mr.Sparro. Effortlessly cool, slightly eccentric and desperately stylish, kicking off with Sam in full black and white going about his daily cycle (showering, cooking breakfast, singing etc) before it all moves through into a super-colourised ’70s funk thang, finally moving through into the now with a quartet of female vixens in skimpy attire. But unlike a lot of clips these days, the skimpiness is done very tastefully.