The leak and subsequent rush release of Lady Gaga’s new single ‘Applause’ seems to have done the singer no favours in the global charts thus far… the single barely scraped into the top 20 here in Australia over the weekend, while in the UK, it premiered at No.5. In the US, meanwhile, it will be soundly beaten to the No.1 spot by Katy Perry’s ‘Roar’, which looks like selling in excess of half a million copies in its first week.
Add in a public spat between her and Perez Hilton and it’s certainly looking like Project Gaga is starting to come off the rails a little.
But if there’s one thing Gaga does do well, it’s give good music video and after debuting late last night, the clip for ‘Applause’ has already notched up more than 3.3 million views.
It’s incredibly colourful, with a myriad costume and make-up combinations and it comes at you with all the ferocity and energy you’ve come to expect from a Gaga clip.