It’s been a long wait for Cher Lloyd fans since 2011’s ‘Sticks + Stones’ (belatedly released in Australia in 2012), so ‘Sorry I’m Late’ is certainly an accurate title. But thankfully, Cher jumps right back into business, delivering a bunch of energy-filled hits.
Current single ‘Sirens’ is, for lack of a better term, her ‘Firework’ moment. The vulnerability she shows on it is quite a change for the ‘Swagger Jagger’ songstress.
This sense of exposure also fuels ‘Human’ and ‘Sweet Despair’, the latter of which is particularly cutting with its ‘go and put the knife in’ hook-line.
First single ‘I Wish’ is similarly open but with more bite. We have no idea how it wasn’t a bigger hit when it was released last September as it’s one of the catchiest pop ditties we’ve heard in a while. It’s this feisty attitude that made her such a memorable character on the 2010 season of UK ‘X Factor’ to begin with.
‘Dirty Love’ and ‘MFPOTY’ share the same sense of brashness, though both sound a little like an electro Avril Lavigne.
Similarly, ‘Bind Your Love’, a Shellback production, sounds very similar to his work on the Adam Lambert smash ‘Whataya Want From Me’.
‘Killin’ It’ and ‘Just Be Mine’ sound the most like surefire hits with their combination of Cher’s signature rap style and soaring choruses. We also loved ‘Alone With Me’, though we reckon it would’ve been better suited to Kylie’s album.
Our personal favorite though is ‘Goodnight’, the sole ballad featured. There’s just something about the combination of silky sweet vocals, guitar and strings that really struck a note with us.
Considering how many killer songs are on here, Cher has no need to be sorry. Some songs do sound a bit unoriginal but Cher’s attitude cuts through.
She may have been ‘late’, but some things are worth the wait.
Download: I Wish, Sirens, Killing It, Goodnight.