Apple fanboys and girls across the country this morning woke up to the news that not only will the tech giant roll out a new operating system, new software for its just-launched watch and a new news app, but come June 30, they’ll also be entering the big bad world of streaming services.
And why the heck not? They’ve done alright for themselves with iTunes over the years, right?
As part of the launch at the Apple Worldwide Developers Conference overnight, Canadian performer The Weeknd premiered a brand new track entitled ‘Can’t Feel My Face’.
Coming off the back of his top 20 single ‘Earned It’ (from the ‘Fifty Shades Of Grey’ soundtrack) and the latest single ‘The Hills’ (which hasn’t been given the time to fully take off here yet), the Max Martin-produced new single is being branded by his label Universal as “one of the biggest hits of the year”.
Take a listen below and see if you think it’s got “hit” written all over it.