Last Friday, British R&B star Craig David was releasing his fresh new single ‘One More Time’.
This Friday, he’s dropping its official music video.
Yes, it’s like the affable singer has gone full circle with his latest release, returning to those classic garage and urban sounds that launched his career back in 2000 and endeared him to the record buying public across the planet.
He’s dropped in on the sunny shores of Miami, Florida for the video, in which there’s lashings of sun, sea, surf and pretty people. And it looks as though Craig is totally and genuinely energised by it all, seemingly having the time of his life in amongst all the pretty people.
It’s nowhere to be seen on the iTunes top 200 singles chart here at the moment, but ‘One More Time’ shows that Craig’s lost none of his verve.
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