Could it be that Isaiah Firebrace’s burgeoning popularity in Europe has brought about the video for his ‘X Factor’ winner’s single ‘It’s Gotta Be You’?
It’s been a long time coming, let’s not deny it; Almost three months since the Victorian performer won the reality TV competition back in late November.
And while his track is still in the top 100 as of last weekend (currently sitting at No.61), it’s over in Sweden where it’s really hitting its strides.
The track’s gone top 20 there and has recently been adorned with a gold sales certification. No doubt his label have decided to give it a little extra push along with the help of a long-overdue music video.
It’s a pretty simple beast; Isaiah down by the beachfront singing about a pretty young girl. But it’ll no doubt give the track the little push along it needs.
Australia's first stop for pop!