We’re sure you’re across the news that UK singer songwriter James Bay is back with his new single ‘Wild Love’. Now it’s got a music video.
As mentioned previously, the track heralds a purposeful departure in sound for the 27 year old.
“I know some of this new sound was not apparent on my first album – there were hints, perhaps – but I think my new music helps to paint a fuller picture of who I am,” he explained in a statement at the time of the track’s release.
“As soon as I recognized I was being pinned down as ‘the intimate acoustic guitar guy’ I realized I knew I had to push myself musically. I want it as part of my arsenal, but I don’t want that solely to define me.”
Sonically, it’s all hushed vocals and subtle electronica, but the acoustic singer songwriter vibe still beats within.
There is, however, an odd use of warping, slightly out of tune electric guitar that to our ears grates.
Apart from that minor indiscretion, we’re on board with James Bay’s ‘Wild Love’.
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