Swedish pop superstar Robyn delivers the club goods on her new single ‘Honey’, the title track from her forthcoming album.
And like said long player, there’s not a hint of sugar syrup in sight here (we’re looking at you, Allowrie!)… it’s all pure, all pop.
“It’s not produced or written as a normal pop song,” Robyn explains. “It is totally based on this idea of club music.
“When you’re listening to club music, there’s no reward. The reward isn’t, ‘Oh, here’s the chorus, here’s the lyric that makes sense.’ You have to enjoy what it is. You have to enjoy that there’s no conclusion.”
In extended guise (as in the lyric video below), ‘Honey’ comes in at a smidge under five minutes in length.
It’s smooth, rich and instantly likeable, instantly danceable. And with just the right amount of electronic trickery to ensure this one becomes an instant Robyn classic.